Policy & Regulation

Canada opens a 49,000-car EV quota — Omoda & Jaecoo arrive late 2026 with mostly plug-in hybrids

Illustrative photo
Illustrative photo
Canada used to answer Chinese electric cars with a 100% tariff wall. Since January it has offered a door instead: up to 49,000 vehicles a year at 6.1%, rising to 70,000 by 2030, with anything above that line still paying the full surtax. Chery has now confirmed that its Omoda and Jaecoo brands will walk through it, launching in Canada in late 2026. The Canadian website is live. The dealer locator is empty. Not one model, price or specification has been named. So we did the maths on what the brands already sell in the UK and Australia — and what that would mean for a family driveway.

A quota, not a tariff cut — and what 49,000 cars a year really means

The mechanics matter more than the headline. Canada cut its 100% surtax on Chinese-built EVs to 6.1% in January, but only inside a quota of 49,000 electrified vehicles a year. That ceiling rises to 70,000 by 2030. Sell one car above the line and you are back to paying double at the border. As Electrek reported, the new Omoda & Jaecoo Canada site is a teaser with a sign-up form and a note that cars shown are intended for other markets.

Our maths: Canada registers roughly 1.8 million new vehicles a year, and plug-ins have been running in the mid-teens of that — call it 270,000 cars. Divide 49,000 by that and you land close to one in five. Treat it as an estimate, not a verdict: nobody knows how quickly the Canadian plug-in market grows once the wall comes down, which is precisely why a quota exists.

One detail decides which Chinese brands actually win here. The quota covers electrified vehicles — hybrids, plug-in hybrids and battery-electric cars alike. For Chery, which sells far more plug-in hybrids than pure EVs, that is the whole game.

Five of the seven electrified models are plug-in hybrids

Here is the current line-up in markets such as the UK, Australia and Indonesia, with UK prices converted at roughly €1.16 to the pound:

ModelTypeBatteryElectric rangePrice
Jaecoo E5BEV60.9 kWh399 km WLTP£27,505 (≈ €32,000)
Omoda E5BEV61 kWh430 km WLTP£33,065 (≈ €38,400)
Omoda 4BEV65.05 kWh LFP553 km NEDCTBA
Jaecoo 7 SHS-PPHEV18.3 kWh90 km WLTP£35,170 (≈ €40,800)
Omoda 7 SHS-PPHEVn/a90 km WLTP£32,005 (≈ €37,100)
Jaecoo 8 SHS-PPHEV, 7 seats34.46 kWh134 km WLTP£45,500 (≈ €52,800)
Omoda 9 SHS-PPHEV34.46 kWh145 km WLTP£44,995 (≈ €52,200)

That is five plug-in hybrids out of seven electrified models — 71%. And in the UK, the cheapest pure EV in the range, the Jaecoo E5 at £27,505, undercuts even the cheapest plug-in hybrid, the Omoda 7 at £32,005, by £4,500. In other words: Chery's electric cars are not its cheap cars, which is worth remembering when Canadian prices finally appear.

Charging: the number that decides a family trip

The Jaecoo E5 lists an 80 kW DC peak, with 30–80% taking 27 minutes. Slow by 2026 standards — but the curve is flat, and that matters more than the peak.

Our maths: 60.9 kWh × 50% = 30.45 kWh delivered in 0.45 hours, an average of about 68 kW. That is 85% of the quoted peak. At a realistic 18 kWh/100 km for a compact family SUV, a 27-minute stop adds roughly 170 km. For a 600 km summer holiday run you would leave full and make two such stops — around 55 minutes of charging in total, plus the buffer you always build in for a busy or broken charger.

The Omoda 4 does better on paper: 65.05 kWh × 60% = 39 kWh in 22 minutes, an average of 106 kW against a 119 kW peak — 89% of peak. Compare that with the five-minute charging claim attached to the new BYD Dolphin Surf, and an 80 kW car looks like last-generation hardware.

The seven-seat option is a plug-in — and that suits some families

The Jaecoo 8 is a three-row, six- or seven-seat PHEV with a 34.46 kWh battery and 134 km of WLTP electric range at £45,500 (≈ €52,800). The Omoda 9 uses the same battery for 145 km. Running our usual rule of thumb — WLTP minus 15–25%, and another bite on a Czech winter morning — that is realistically about 100 km in summer and 80 km in January from the Jaecoo 8. Still more than most households drive in a day.

But be clear about who the PHEVs are for. Without a home charger, a plug-in hybrid spends its life hauling a petrol engine and a nearly empty battery, and it will drink more than a plain hybrid. With a driveway and a cheap overnight tariff, a 34 kWh pack covers the school run all week. Check first whether the car can DC charge at all — plenty of 18 kWh plug-ins cannot, or crawl along at 3–7 kW. Our charging cost calculator will show you what a week of each actually costs.

Europe already knows these cars

In the UK alone, Omoda & Jaecoo registered 6,238 vehicles in August for a 6.62% market share, according to the company — in a month when Europe's EV share hit 29.2% and electric cars outsold petrol and diesel combined. The UK sits outside the EU's countervailing duties, which apply to Chinese-built battery-electric cars and have so far left plug-in hybrids out of the net. That is a big part of why a PHEV-heavy brand has found it easier to grow in Europe than a BEV-only one. Canada's quota, which explicitly includes hybrids, follows the same logic.

What to check before you sign

For now, both brands say only that Canada comes "late 2026". BYD is targeting 20 Canadian dealerships from Toronto outwards, and Tesla is already selling a Shanghai-built Model 3 through the same quota at C$39,490. The interesting part starts when the prices appear — and when the first Canadian families discover whether an 80 kW charger is fast enough for a holiday. You can compare the whole field in our EV catalogue.

Source: https://electrek.co/2026/09/28/omoda-jaecoo-canada-launch-late-2026-ev-lineup/

Discussion

No comments yet — be the first to share your thoughts.